ONWARD KASHIYAMA
ICB STYLE 21FW
PROMOTION
WEB

The Owned media "ICB STYLE WEB" by ICB that is a main brand of ONWARD KASHIYAMA. It has undergone changes since its launch in 2017, Under the theme "Take a deep breath" on 2021 FW season, in charge of 6 LPs titled "ICB STYLE WEB -special edition-" which focused more actual sales by under Corona virus pandemic. In charge of all productions from the collaboration items with a stylist Rena Semba that were sold out in previous season to the trend keyword, useful dressing plans.

オンワード樫山の主軸ブランドICBのオウンドメディア『ICB STYLE WEB』。2017年のスタートから変化を遂げ、2021FWは”Take a deep breath”のテーマの元、
コロナ渦でさらに実売に特化した『ICB STYLE WEB -special edtion-』題し、6つのLPを担当。
前季完売が続出したスタイリスト仙波レナ氏とのコラボアイテムから、トレンドキーワード、お役立ち着回し企画まで、全ての制作を担当。

Client ONWARD KASHIYAMA Co., Ltd.
Producer / Planning / Director HIROMI TANEMURA(PMA.Inc), TOMOYUKI NITTA(PMA Inc.)
Web Producer / Director AKIHIKO SUZUKI(PMA.Inc), KAE TAKAHASHI(PMA.Inc)
Designer TSUBASA KUMAKI(PMA.Inc)
Production KEE FACTORY
Art Director AKIHIRO YASUDA(KEE FACTORY)
Editorial Director&Writer AYAKO TAKAHASHI
Photographer(MODEL) RIKKI (SANJYU), YOSHIYUKI NAGATOMO
Hair&Make-up AKIHIRO MOTOOKA, NORITAKA NODA
Web Designer/Mark Up telepathy
Thanks for Rena Semba
Model TSUKINA (TOMORROW TOKYO), MAKIKO TERAOKA (ICB PR), ANN SEOYOUNG (Designer), MYU KUROMIYA (TOMORROW TOKYO), RISA MARUYAMA(IMAGE MODELS)

WEB

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