ONWARD KASHIYAMA
ICB WOMENS STYLE
PROMOTION
STILL / WEB / COLLABORATION

In order to increase sales through Electronic Commerce we completed set up a special web site specified for the Electronic Commerce market. We created and managed owned media where we had 26 Women who were both able to work and earn money promote the charm of the product.

ECでの売上向上のため、ブランドサイト、ECサイトそれぞれを補完し得る特設サイトを構築。ユーザー等身大の“働く&輝く”26人の女達を通じて、ブランドの魅力を発信していくオウンドメディアを構築&運営。

Client ONWARD KASHIYAMA Co.,Ltd.
Marketer / Exective Producer YOSHIHIKO YAMAGUCHI(PMA.Inc)
Producer / Casting / Exective Director HIROMI TANEMURA(PMA.Inc)
Planner TOMOYO KOYAMA(PMA.Inc)
Technical Director TOMOYUKI NITTA(PMA.Inc)
Director YUKI FUKUDA(PMA.Inc)
Writer AYANO AKIYAMA(PMA.Inc)
Art Director / Design KOJI ABE (INSENCE.Inc)
Stylist KOMAKi
Hair & Make TOMOKO YAMAGUCHI
Photographer KENICHI YAMAGUCHI (Real Rock Design)

WEB SITE

STILL

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