SAPPORO BEER
SAPPORO BEER
PROMOTION EVENT
EVENT / POP

We produced the event of SORACHI 1984 , which was released in April 2019. At the Garden Square in the urban area of Shibuya, we offered Mr. Ken Tanaka ( comfortable living researcher and outdoor proffesional) , to provide outdoor space and a food area. In the space, we created an experience area such as a tasting seminar and a booth where you can enjoy hops with five senses. During the G.W., it was crowded with many visitors, and it became an event that gained awareness through the SORACHI experience..

2019年4月に新発売となったSORACHI 1984のイベントの総合プロデュース。 渋谷の都会の中にあるガーデン広場にて、快適生活研究家田中ケン氏に依頼し、アウトドアの空間と、ビールに合うフードを提供。 会場内には、試飲セミナーやホップを五感で楽しめるブース等体験エリアを作り、 G.W.の最中、たくさんの来場者で賑わい、SORACHIの体験を通して認知が高まったイベントとなった。

Client SAPPORO BREWERIES LTD.
Producer YOSHIHIKO YAMAGUCHI, HIROMI TANEMURA (PMA Inc.)
Production Staff KAE TAKAHASHI (PMA Inc.)
Sign Design HARUNORI UEDA (AND Design Inc.)
Space Decoration & Operation KEN TANAKA. SHO TANAKA (Daddy's Opinion)
Photographer KOSEI TANAKA

EVENT